BY: Liliana Rocio, Senior Editor For World Liberty TV

The World Business Forum, which is organized and curated by the World of Business Ideas (WOBI), is a two-day transformative learning experience that brings together leaders, savants and curators who want to hear from experts on how to modernize business practices.The 2017 World Business Forum will be in New York City at Lincoln Center’s David H. Koch Theater from November 16-17.

For more than two decades, WOBI has been leading a multi-platform content creation and experiential brand portfolio. WOBI produces the World Business Forum on four (4) continents, providing a caliber of talent at the highest level. Attendees come to be inspired by some of the world’s most renowned figures: a blend of content comprised of CEOs, entrepreneurs, innovators, thinkers, artists and sportspeople.

WOBI’s approach is building content partnerships and audience engagement for executive level decision-makers through integrated channels. Through this lens, WOBI’s mission is to engage, innovate and transform. Through ideation on entrepreneurship, leadership, politics, technology, the WBF becomes the vehicle for creativity, conversation and innovation.

Each year, WBF takeson a theme to encapsulate succinct approaches to modern day issues.

Humanification will explore how empowering diversity and creativity will impact the success of any organization. Additionally, the forum will address how leaders can maintain communication, interaction and productivity through simple practices:

Nurturing talent, Inspiring creativity, Mentoring potential and Promoting new ideas.

Often leaders embrace the notion that technology can replace the human element. This year, the Humanification event will address how business leaders can evolve their organizations in today’s digital age without comprising their core values and people.

Business is and always has been about people –employees, collaborators, customers, shareholders –but much of the story of modern management has been about ensuring order, structure, efficiency and regularity,” says Alberto Saiz, CEO of WOBI“Too often the focus of leaders is on structural organization –not on empowering those who actually make up these organizations; on the product –not on the consumer for whom the product is supposedly made; and on the technology –not on the problem that technology is supposed to solve.”

The World Business Forum is a curated event with the best and brightest talent across multiple industries. This year’s lineup of speakers represent some of the best in today’s marketplace.Some highlighted industry mavens:

Abigail Posner | Head of Strategic Planning at Google’s Creative Think Tank for Agencies & Brands.

Anthony Bourdain | Groundbreaking Chef, Author and Raconteur .Michael Phelps | Most Decorated Athlete in Olympic History, Michael Porter | World’s Leading Authority on Competitive Strategy, Rachel Botsman | Global Authority on Trust and Collaboration Stephen Covey |Leadership Development Pioneer.

“The World Business Forum: represents thebest and brightest in today’s global marketplace,” says Stephen Gregory Barr, WOBI Chief Revenue Officer.“Our client partners to-date for the 2017 World Business Forum New York City are Silver Level sponsors –United Airlines (official airline of the World Business Forum New York City) and IBM IX; Bronze Level sponsor –Invest in Canada; Access Level sponsor– Columbia Business School.  This year’s media partner is our returning sponsor,the Harvard Business Review. We are thrilled and excited to have the support of these blue chip brands.”

The annual World Business Forum is a production of WOBI, and past conferences have featured a wide array of distinguished speakers including President Bill Clinton, former UN Secretary General Kofi Annan, and Virgin CEO and founder Richard Branson.

BOUT THE WORLD OF BUSINESS IDEAS (WOBI): For more than two decades, WOBI (World of Business Ideas) has been a leading multi-platform content Creation  and experiential brand portfolio. WOBI produces the World Business Forum on four (4) continents providing a caliber of talent at the President/CEO/COO/CMO level, as well as pioneers in Business/Finance, Entertainment, Technology, Politics, Philanthropy, Sports and other key verticals.

WOBI’s approach is building content partnerships and audience engagement for executive level  decision makers through integrated channels. Through this lens, WOBI’s mission is to engage, innovate and transform. WOBI has offices in Argentina, Australia, Colombia, Italy, Mexico, Spain and the USA.

ABOUT THE WORLD BUSINESS FORUM (WBF)Each year, The World Business Forum (WBF) convenes across the globe in six (6) major international cities –Bogota, Madrid, Mexico City, Milan,Sydney and New York City (with an additional WBF scheduled for Medellin, Colombia in December 2017) –bringing together leaders, savants and curators who want to hear from experts on how to modernize business practices.Attendees, over 15,000+ globally, come from diverse disciplines and a wide range of industries.  Through ideation on entrepreneurship, leadership, politics, technology, the WBF becomes the vehicle for creativity, conversation and innovation.

See more about World of Business Ideas (WOBI) World Business forum NYC-2017, in our World Liberty TV Business Channel blogs by Clicking here.